Ireland’s Electricity Board and oil giant Shell set to battle Big Six for big share of British energy market

Royal Dutch Shell is to launch as an electricity supplier in Britain, challenging some of Europe’s biggest utilities.

The oil giant has applied for a licence to supply power to businesses across Britain and plans to start signing up industrial customers now to provide them with electricity early next year.

Shell Energy Europe will begin supplying electricity to industrial customers in Great Britain, and the offer is now available for customers.

“The decision to offer power supply directly to end users in Great Britain’s industrial and commercial sector reinforces our strategy to boost our position in Europe’s electricity market,” said Jonathan McCloy, General Manager, Shell Energy Europe.

“In addition to supplying Shell’s assets in Great Britain, we intend to supply power to other large industrial complexes from early next year.”

The entrance of the world’s second-largest oil and gas company into the UK’s industrial and commercial power supply market presents a huge challenge to established utilities.

Shell Energy Europe has been active in power trading and wholesale markets in Great Britain for several years and will continue to provide wholesale gas and power to existing independent energy retail counterparties.

Meanwhile, ESB – Ireland’s state electricity board – is promoting itself as ‘Britain’s cheapest electricity and gas provider’ as it prepares to go head to head with the Big Six and other UK energy providers.  

The state-owned company’s new consumer business in Britain is called ESB Energy, and will fully launch in England, Scotland and Wales this autumn.

ESB said it is “currently in the process of fulfilling all regulatory requirements in advance of entering the GB energy market later in 2017”.

“We’re building a customer-centric energy company from scratch and that means our focus is entirely on providing the best possible service to you,” it tells prospective customers on its UK website.

8 Aug 2017

Pixie Energy

Pixie logo Pixie Energy is an incubator and a facilitator of strategic research and project work, focusing on energy regulation, policy and markets at the local and national level. Find out more about Pixie Energy here.

Local Energy Matters: Scotland

Local Energy Matters: Scotland is a free-to-download brochure with a focus on energy tariffs in the two Scottish electricity distribution regions, as well news on local energy and low-carbon schemes.

Previous editions can be download here.

Scottish energy market overview

You can read an overview of the Scottish energy market here.

Scottish Government energy feed